The automotive industry is changing quickly as technology reshapes how people move and interact with vehicles. In this episode of The Speed of Culture podcast, Matt Britton speaks with Rachael Zaluzec, CMO and SVP of customer experience and brand marketing at Volkswagen of America. Rachael explains how the Volkswagen “Drivers Wanted” campaign is returning as ..
Tag : Leadership & Talent
This week has been another revolving door of hires and promotions at brands, from chief marketing officer (CMO) appointments to marketing restructures. We’re rounding up the U.S. and global marketing leadership moves you should know about for the week ending Jan. 30. – Having named Asad Ayaz as its first chief marketing and brand officer earlier this month, ..
On a Wednesday afternoon in early January, Nikita Bier, X’s head of product, was sitting in a sprawling suite on the 57th floor of the Aria hotel in Las Vegas. Dressed in a neat navy cardigan and clean white sneakers, he lounged on a sofa set against a dramatic vista of the neon city and ..
Google has elevated longtime exec Jitendra Kumar to oversee the tech giant’s relationship with critical mid-market agencies, ADWEEK has learned. Kumar was promoted to the role of director of U.S. agency, Google Customer Solutions. He previously held two titles: Director of U.S. agency, west coast; and director of venture capital and private equity partnerships. Kumar, ..
VML is reshaping its North American leadership bench, naming Jason Xenopoulos CEO of its New York office while elevating longtime creative leader Mel Routhier to North America chief creative officer, the agency told ADWEEK. The appointments are effective immediately. The moves mark VML’s first major U.S. executive appointments of 2026 and follow a period of ..
The Trade Desk has appointed longtime executive Tahnil Davis as interim chief financial officer, to replace Alexander Kayyal who left the company on January 24, according to a filing with the Securities and Exchange Commission. Kayyal, who joined The Trade Desk as CFO in August 2025, will remain on the company’s board through its 2026 ..
This week has been another revolving door of hires and promotions at brands, from CMO appointments to high-profile exits. We’re rounding up the U.S. and global marketing leadership moves you should know about for the week ending Jan. 23. – Microsoft AI (MAI) has named Andréa Mallard as chief marketing officer (CMO). The exec, who left Pinterest in January ..
For 20 years, executive search and advisory firm Spencer Stuart has published data on chief marketing officer (CMO) tenure. Since 2022, the average number of years that marketing bosses stay in one role has hovered around 4 years. ADWEEK can exclusively reveal that CMO tenure among S&P 500 companies now stands at 4.1 years in ..
Pinterest is continuing its transformation into a full-scale shopping hub with the addition of two key executives. Amazon’s former global brand and marketing vice president, Claudine Cheever, will assume the role of CMO, while DoorDash and Spotify veteran Lee Brown will join as chief business officer, a newly created role. The appointments come at a ..
Microsoft AI (MAI) has named Andréa Mallard as chief marketing officer (CMO). The exec, who left Pinterest in January after seven years, confirmed her new role in a LinkedIn post. “Just under two weeks ago, I began my new role as CMO for Microsoft AI,” she wrote. “AI is already the most consequential technological shift ..