Social audio application Clubhouse has been beta-testing Houses—which it calls “a new way to host meaningful conversations”—and the beta will gradually begin rolling out to more users starting Thursday. Clubhouse said in a blog post Thursday that Houses let users create a group of community members, fans or friends through invites, and members of Houses ..
Tag : Platforms
Did controversial social platform Parler decide that Ye would ramp up the controversy past its comfort level, or did a loss of endorsements make the application’s price tag too high for the artist formerly known as Kanye West? We may never know. What we do know is that Ye’s agreement to acquire Parler, revealed in ..
Reddit is gearing up for its first ever CES activation with plans to release new research at CES 2023 in Las Vegas Jan. 5 through 8. CES attendees can expect the following at Reddit’s Future Tellers installation, which will be located in the Alsace Ballroom of the Wynn Hotel from 9 a.m. to 5 p.m. ..
The Mind Reader Super Bowl ad from Amazon took home the crown as YouTube’s top ad for 2022. Google creative director Maria Perazzo said in a blog post Thursday, “Creative is more important than ever and becoming much more relevant to performance advertising. On YouTube, brands are crafting content that viewers don’t want to stop ..
Pinterest Creator Rewards: Born October 20, 2021; died Nov. 30, 2022. The platform said in a note atop its Creator Rewards page, “The Creator Rewards program will end Nov. 30. To all the creators who participated, thank you for your partnership. We’re committed to exploring more ways to help you find success on Pinterest, and ..
Images are coming to comments on Reddit, but not all over Reddit. The platform said in a blog post Wednesday that subreddits that are safe for work can activate the feature through their moderation tools, adding that more than 1,500 subreddits have done so, thus far. An image icon will appear in the bottom panel ..
Twitter issued its first official communication since Elon Musk’s takeover of the company in late October that didn’t come from the Twitter account of “Chief Twit.” When Musk issued his ultimatum to employees Nov. 15, forcing them to choose between committing to “long hours at high intensity” or leaving the company, he referred to Twitter ..
Your B2B audience is full of avid TV watchers. In the days of linear television, it was nearly impossible (and very expensive) to target them accurately, which meant the TV screen was virtually off-limits for B2B marketers. Now, Connected TV has entered the scene, with digital roots and third-party data providers that allow for precision ..
As users consider life without Musk’s version of Twitter and move to find other micro-messaging platforms such as Mastodon and Hive Social, brands will likely follow. The potential threat While neither of these two emerging platforms, which both reached 2 million users in recent weeks, appear to be advertising destinations now, some major brands such ..
Twitter detailed updates to the algorithm powering crowdsourced fact-checking initiative Community Notes, which was known as Birdwatch in the pre-Elon Musk days. Community Notes may take on more importance at the platform, as Twitter’s content moderation teams were gutted as part of mass layoffs early this month, followed by a purging of several contractor positions ..
