Tag : Social media

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Snapchat is now letting marketers purchase Story Ads, formerly known as Promoted Stories, through its self-serve ads manager. Now that Story Ads are available through the self-serve ads manager, they will have the same targeting options and auction-based pricing model as other Snapchat ads. This includes Snapchat’s 500+ predefined audience segments. What makes Story Ads ..

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Instagram is expanding its offensive comment filter, introduced last year, to include comments aimed at bullying others. In a blog post penned by Instagram CEO Kevin Systrom, bullying comments are defined as those which are “intended to harass or upset people in the Instagram community.” Instagram’s offensive comment filter will now automatically hide comments containing ..

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Facebook has introduced its first-ever Facebook Analytics app for measuring the performance of business pages. Now available for iOS and Android, the Facebook Analytics app will help businesses conveniently review their key metrics in a mobile interface. Using the app, businesses can stay on top of growth, engagement, and conversion efforts while on-the-go. Alerts can ..

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