Sales is the original equal opportunity job. Anyone who is gregarious, diligent and resourceful can succeed.
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If you’ve ever been involved with sales, then you know that it’s not for the faint of heart.
Whether it’s selling a pair of sneakers at a store, a new heating system to homeowners or pitching a startup to investors, making that sale depends on the knowledge and enthusiasm of the salesperson. There is a saying that salesmen are born, not taught. But that’s not exactly the case.
Of course, some have a natural talent, but you can certainly develop the characteristics needed to be an an effective and successful salesperson.
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