With Netflix Out, Paramount and WBD Could Reshape TV Advertising
https://www.adweek.com/convergent-tv/what-paramount-and-wbd-deal-means-for-advertising-more-ai-negotiating-power-and-a-long-road-ahead/
https://www.adweek.com/convergent-tv/what-paramount-and-wbd-deal-means-for-advertising-more-ai-negotiating-power-and-a-long-road-ahead/