X has big ambitions for the new pilot, hoping to “expand to a much larger feature” in the near future, according to Coleman.
“It may be easy for people to see something like this as a small pilot or small experiment, but what’s really exciting about it is the implication for social media and the way conversation happens in the world and across the internet,” he said.
In 2021, X—then called Twitter—launched an early version of Community Notes dubbed Birdwatch. It has since evolved significantly. Notes can show up minutes, rather than hours, after they’re submitted, and X has rolled out ‘media matching’ to ensure that a given Community Note appears across all posts featuring the same image or video.


