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After a year at Deutsch New York as CCO, Samira Ansari has moved on to take the chief creative officer position at Ogilvy New York. Ansari will partner with Darla Price, president of Ogilvy New York, to drive the office’s business, culture and creative product for clients including IBM, The Coca-Cola Company, Nestle, Verizon, Samsung, H&R Block, Ikea, Audi of America and Nationwide.
“There is so much firepower at Ogilvy—across the incredible talent, a list of clients you can truly only wish for, and a hunger by all to do industry-defining, culture-changing work,” Ansari told Adweek. “I also see so much potential for growth at Ogilvy, helping lead the flagship office of an iconic global network. The opportunity is immense.”
Price, who was hired in March, is looking to make Ogilvy’s New York headquarters into a creative powerhouse, and Ansari is a big piece of that puzzle.
“She has such a magnetic energy, and I think it’s exactly what we need,” Price told Adweek. “Her experience is really going to help us strengthen our client relationships and raise the bar even more on the standard for creativity. But it’s also going to help us build an even more energetic and magnetic creative community.”
Chris Beresford-Hill, president and chief creative officer for Ogilvy North America, said Ansari will be a propellant to the energy that is galvanizing the agency.
“Sami is the kind of creative that when you spend time with her, you realize we’re all kindred spirits—she just believes anything is possible, and that’s the mindset that we all have right now,” Beresford-Hill told Adweek.
Ansari steps into a role previously held by Menno Kluin, who was hired in July of last year but has decided to leave the agency, according to Price.
“Menno will go on and do fantastic things. I really credit him for the way he’s built the creative community across the agency,” said Price, adding that Kluin will be on board for several more months until Ansari takes over sometime in November.
Three continents and an Emmy
In her most recent role as chief creative officer for Deutsch New York, Ansari led the creative vision for the agency and headed up creative efforts for clients including Village MD, City MD, PNC Bank, Dr. Praeger’s, and the global and U.S. Galderma business.