The ADWEEK Tech Stack Awards is a new program honoring the companies behind 2025’s most groundbreaking product and platform launches that have driven proven revenue impact in marketing, advertising, and media.
From strategic uses of agentic AI to next-gen creative tools to cutting-edge measurement solutions, these awards recognize the products redefining how brands connect, engage, and grow.
Spanning more than 20 product categories and four company honors, ADWEEK’s Tech Stack Awards spotlight the companies behind the innovations pushing the industry forward. Two winners will be named per Product/Platform category and one winner per Company categories.
Products/Platforms
- Social Media Marketing Product/Platform – Recognizing innovative solutions that redefine how brands show up and engage across social platforms. Entries must demonstrate measurable impact and performance—backed by real case studies that show how the product has transformed client or internal social strategies.
- Creator Marketing Product/Platform – Celebrating platforms that power the end-to-end influencer marketing workflow—from discovery to partnership management to content ROI. Entries must prove innovation in scaling authentic creator collaborations and delivering business results for brands through creator-driven campaigns.
- Creative Tech Product/Platform – Honoring next-generation tools that revolutionize digital asset creation—static or video—by automating without compromising creativity. Entries must show real-world examples of how the platform or product has helped brands scale personalization, reduce production time, and accelerate go-to-market.
- Strategic AI Product/Platform – Recognizing AI-driven platforms that deliver strategic—not just tactical—value and transformation across organizations and client businesses. From autonomous agents to predictive decision-making engines, these tools are showing demonstrable revenue impact, reshaping workflows, and propelling business outcomes.
- Podcast/Audio Product/Platform – Honoring platforms driving innovation in the creation, distribution, monetization, or measurement of podcasts and other audio content. Winners show clear ability to drive audience growth and monetization through case studies of standout brand or media success.
- Data/Analytics Product/Platform – Honoring platforms that empower marketers with breakthrough analytics, visualization, or predictive capabilities. These solutions turn complex data into actionable insights, driving efficiency, targeting, and real performance improvements for clients.
- AR/VR Product/Platform – Celebrating cutting-edge platforms that elevate brand storytelling through immersive augmented and virtual reality. From retail to entertainment, winners demonstrate real brand use cases and tangible results in engagement or conversion.
- PR Product/Platform – Spotlighting innovation in public relations—from distribution and media outreach to sentiment analysis and reporting. Winning platforms help brands and agencies scale earned media impact, backed by success stories with measurable ROI.