Most businesses keep track of customer phone calls. But is something getting lost in translation?

With the release today of its keyword recommendation tool, Call Highlights, CallRail offers businesses a chance to identify trends and uncover insights from their customer calls. The company says the tool is the first one in the market.

[Read the full article on MarTech Today.]

About The Author

Robin Kurzer started her career as a daily newspaper reporter in Milford, Connecticut. She then made her mark on the advertising and marketing world in Chicago at agencies such as Tribal DDB and Razorfish, creating award-winning work for many major brands. For the past seven years, she’s worked as a freelance writer and communications professional across a variety of business sectors.

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