Google adds an AI “Flight Deals” tool to Google Flights, part of a broader push into vertical, conversational search experiences. Google launched Flight Deals in Google Flights. It’s rolling out in the U.S., Canada, and India next week. Google Flights adds a basic-economy exclusion in the U.S. and Canada. https://www.searchenginejournal.com/google-brings-ai-trip-finding-to-google-fligh..
Categoria : SEO
AI tools can do a lot of SEO now. Draft content. Suggest keywords. Generate metadata. Flag potential issues. We’re well past the novelty stage. But for all the speed and surface-level utility, there’s a hard truth underneath: AI still gets things wrong. And when it does, it does it convincingly. It hallucinates stats. Misreads query ..
For years, marketers built their strategies around a clear and visible funnel: awareness, consideration, conversion. It worked well in a web where behaviors were traceable, people clicked links, visited pages, signed up, bought a product, or bounced. We were able to track almost all of it, and we had attribution models that helped show return ..
While industry professionals have debates over nomenclature of SEO, GEO, or AEO, and if ChatGPT or Google’s AI Overviews will replace traditional search, a more fundamental shift is happening that could disrupt the entire industry business model. To get a better understanding of this, I spoke to the 25-year veteran and SEO pioneer Duane Forrester ..
Google’s Gary Illyes answered a question about why Google doesn’t use social sharing as a ranking factor, explaining that it’s about the inability to control certain kinds of external signals. Kenichi Suzuki Interview With Gary Illyes Kenichi Suzuki (LinkedIn profile), of Faber Company (LinkedIn profile), is a respected Japanese search marketing expert who has at ..
Google cites a 40% drop in invalid ad traffic from deceptive serving, helping protect budgets and keep billing clean for advertisers. Google reports a 40% reduction in invalid traffic from deceptive or disruptive serving. Google now reviews content, placements, and interactions more precisely. Advertisers are not charged for invalid traffic, with credits applied after detection. ..
An advisory was issued about a critical vulnerability in the popular Tutor LMS Pro WordPress plugin. The vulnerability, rated 8.8 on a scale of 1 to 10, allows an authenticated attacker to extract sensitive information from the WordPress database. The vulnerability affects all versions up to and including 3.7.0. Tutor LMS Pro Vulnerability The vulnerability ..
An advisory was issued for three WordPress file management plugins that are affected by a vulnerability that allows unauthenticated attackers delete arbitrary files. The three plugins are installed in over 1.3 million websites. Outdated Version Of elFinder The vulnerability is caused by outdated versions of the elFinder file manager, specifically versions 2.1.64 and earlier. These ..
A vulnerability advisory was issued for a WordPress plugin that saves contact form submissions. The flaw enables unauthenticated attackers to delete files, launch a denial of service attack, or perform remote code execution. The vulnerability was given a severity rating of 9.8 on a scale of 1 to 10, indicating the seriousness of the issue. ..
Google is rolling out a new setting that lets you pick which news outlets you want to see more often in Top Stories. The feature, called Preferred Sources, is launching today in English in the United States and India, with broader availability in those markets over the next few days. What’s Changing Preferred Sources lets ..
