ABC World News Tonight with David Muir and NBC Nightly News with Tom Llamas were the only two evening news broadcasts to record viewership gains in total viewers and the Adults 25-54 demo for the week of July 13. The battle between the two newscasts became even more interesting in the coveted demo. WNT leads ..
Categoria : Social
ABC News’ Good Morning America matched the summer weather, remaining hot for the week of July 13 and being the only morning show to grow in total viewers and the Adults 25-54 demo. GMA grew its total viewer lead over Today from a difference of 24,000 additional viewers the previous week to a difference of ..
Nobody gets into advertising to become a manager. But if you’re good at it, that’s where you end up. Inevitably, your job moves from making things to nurturing your teams’ ideas, managing their careers, and taking the hits so they can do the work. It’s the hardest pivot in our business outside of landing your ..
The future of brands gets decided here. Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what’s next. Get your ticket. The revolving door of chief marketing officer hires and reshuffles keeps spinning. We’ve rounded up the U.S. and global marketing leadership moves you need to know about for the ..
Plenty of brands spent millions on the 2026 FIFA World Cup, but which accomplished their viewership goooals? According to tech and data company Samba, over 75% of U.S. households watched at least one World Cup match, with 62% watching three or more games. The data shows audiences were engaged throughout the tournament, giving brands plenty ..
The future of brands gets decided here. Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what’s next. Get your ticket. Marketing Vanguard continues its Cannes Lions 2026 series as host Jenny Rooney sits down with Doug Sweeny, CMO of Ōura. In this conversation, Doug shares how Ōura has evolved ..
A lot goes into making a YouTube video perform well — your title, your thumbnail, when you post, and (most importantly) the quality of your content itself. It’s a lot to think about, and figuring out what clicks for your audience takes some trial and error, but that’s where the data can help. But thanks to ..
I picked up video as a format in 2023, when I was trying to build a consistency habit. Looking at that early content now, I’m surprised it got me as far as it did. That probably says more about the power of video than it does about my editing! It’s one thing to say you’re ..
The future of brands gets decided here. Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what’s next. Get your ticket. Behr has elevated longtime marketer Andy Lopez to chief marketing officer (CMO), broadening his remit to include product strategy, marketing, and innovation. Lopez’s expanded role comes as the paint ..
The future of brands gets decided here. Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what’s next. Get your ticket. Tired of feeling digitally burned out, millennials and Gen Zers are struggling with anemoia: a longing for a past they never got to live. They’ve taken to analog things ..
