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The Walt Disney Company and 21st Century Fox have struck a new merger agreement, with Fox’s leadership having rejected Comcast’s attempt to outbid Disney.

Under the amended acquisition agreement announced today, Disney would buy Fox for $71.3 billion in cash and stock. This comes one week after Comcast offered Fox $65 billion in cash, which topped Disney’s previous deal to buy Fox for $52.4 billion in stock.

Comcast could try to outbid Disney again, but it hasn’t yet responded to today’s announcement of a new Disney/Fox deal.