Nvidia is formalizing its marketing leadership for the first time as the company’s role at the center of the AI economy continues to expand. The chipmaker has hired longtime Google executive Alison Wagonfeld as its first chief marketing officer. In a LinkedIn post announcing the move on Thursday, Wagonfeld called the decision a transition “from ..
Tag : Artificial Intelligence
This story was originally published in AI, Tech & Money, a free, weekly newsletter covering the key themes shaping Big Tech, adtech, and artificial intelligence. You can sign up for it here. Most people at CES profess to hate Las Vegas (myself included) but then proceed to indulge in many of the city’s vices and delights ..
Gmail made us all rethink how email could work when it debuted more than 20 years ago. Google thinks we’re in the process of another email transformation courtesy of AI. The company has unveiled a new round of AI features that will make Gemini an even more integral part of Gmail. The new Gemini experiences ..
Florian “Flo” Adamski, the chief executive of Omnicom Media, is bullish on the future of his newly reshaped organization. The company absorbed much of IPG Mediabrands—and retired some divisions—as part of its parent Omnicom’s $13.5 billion acquisition of Interpublic Group, finalized in late November. As Adamski looks to steer the overhauled organization, the longtime media ..
Havas launched an AI-powered system called AVA on Tuesday at CES to make the holding company more proficient in building tools with AI. The platform could also transform how employee work is valued and paid for by clients. CEO Yannick Bolloré described the platform as the “centerpiece of the future of Havas” during a keynote ..
As the world’s largest technology companies move from experimental models to industrial-scale deployment, they are confronting a multitrillion-dollar infrastructure reality that is beginning to reshape balance sheets and test investor patience. Across big tech, spending expectations continue to climb where Wall Street analysts now estimate that the group will spend about $527 billion on capital ..
Brands have caught on and started engaging on our platform, but that doesn’t guarantee it’ll be captured by the LLMs. The search ecosystem is still under construction, and while we don’t have all the answers yet, what we know so far is that showing up on Reddit does correlate with an increase in LLM mentions. ..
Cushion aims to spotlight the company’s AI and CTV developments in light of a restructuring and merger turbulence. https://www.adweek.com/media/teads-outbrain-dani-cu..
Unveiled at CES, Max Campaign aims to win performance ad dollars while offering brands more transparency. https://www.adweek.com/media/reddit-max-campaign-media-b..
Ahead of CES, Amazon vp of global ad sales Alan Moss gives ADWEEK a peek inside client meetings. https://www.adweek.com/convergent-tv/amazon-ads-2026-ai-live-events-full-funnel-..
