The stage is set! Advertisers, don’t miss this cultural moment. ADWEEK House The Big Game is headed to New Orleans on February 7. RSVP. Disney is giving advertisers tiers of joy thanks to its latest ad-supported streaming numbers. Today, at its 5th annual Tech and Data Showcase at CES, the company’s president of global advertising, ..
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The stage is set! Advertisers, don’t miss this cultural moment. ADWEEK House The Big Game is headed to New Orleans on February 7. RSVP. The Mouse House is expanding, with Disney combining its Hulu + Live TV business with Fubo, but the streaming TV deal may be about way more than settling a legal battle ..
Private equity-backed Later said that it plans to acquire influencer marketing firm Mavely in a cash and equity deal valued at $250 million. Later manages social media and influencer campaigns where creators receive commissions for posting sponsored content. Mavely runs a network of 120,000 creators that work with 1,400 brands and retailers like Nike and ..
WTVG in Toledo, Ohio is making changes to its anchor lineup for the New Year. Starting Monday, longtime morning anchor Sashem Brey will be joining Lee Conklin at the anchor desk for the ABC affiliate’s 5:00 and 6:00 p.m. newscasts. Claire Mitchell will join James Starks for Action News Good Morning on the weekdays. Alexandria ..
The stage is set! Advertisers, don’t miss this cultural moment. ADWEEK House The Big Game is headed to New Orleans on February 7. RSVP. Bill Belichick and Tom Brady are reuniting for a Super Bowl, and Michael Strahan’s presence won’t spoil it, for once. Strahan’s SMAC Entertainment is teaming up with Fox Sports Films, BZ ..
The stage is set! Advertisers, don’t miss this cultural moment. ADWEEK House The Big Game is headed to New Orleans on February 7. RSVP. A TikTok ban appears imminent, and members of TikTok’s thriving communities, like #BookTok, #PerfumeTok, and #MovieTok, will need to find new platforms to connect. BookTok is not just a thriving community, ..
Meet the creative minds behind viral social media campaigns at Social Media Week, May 12-14 in New York City. Register now to save 35% on your pass. Volvo is shaking up its media agency roster for the first time in 25 years. IPG Mediabrands’ Initiative has won Volvo’s global media review, ADWEEK has learned. The ..
KOLD anchor Ana Orsini has died. She was 28. “Last week, we lost a beloved member of our KOLD news team. Ana Orsini was our anchor, a leader of the morning team, and most importantly a great friend to so many at the station. I had the pleasure of working with her during the morning,” ..
Veteran Buffalo anchor Don Postles is retiring at the end of the month. He’s anchored at the Buffalo, N.Y. CBS affiliate WIVB for 32 years. “We wish him and his family all the best, and a long and healthy retirement,” said general manager Joe Abouzeid. Postles started working at the station in 1993. Congressman Tim ..
Social Media Week is headed to NYC this May 12–14! Register before December 16 to save 50% on your pass. Scoops Ahoy’s “U.S.S. Butterscotch” flavor chills in a Walmart freezer. Puma’s website sells Squid Game uniforms. In New York City, Queen Charlotte leads a grand regency ball. No, you haven’t entered the Upside Down: Netflix’s ..