DDB has elevated two of its leaders to new global positions. Alex Hesz is taking on the role of global chief strategy officer. Hesz previously led strategy for both the network’s EMEA region and London-based creative agency adam&eveDDB. He will continue to serve as adam&eveDDB’s group chief strategy officer in his new role. Meanwhile, Roisin ..
Tag : Leadership & Talent
Jacqueline Parkes, the chief marketing officer of ViacomCBS’ Entertainment and Youth Group and executive vice president of the company’s digital studios, is leaving at the end of the year. Parkes has been leading marketing for networks like CMT, MTV and VH1 since 2016, and was upped to oversee marketing for additional cable properties like Comedy ..
Foursquare said this week that David Shim is stepping down as CEO, effective Jan. 1. Shim will be replaced by Gary Little, managing director and head of technology at global merchant bank The Raine Group and a Foursquare board member. In a Medium post explaining his decision, Shim said he is leaving to return to ..
For all their talk of innovation, most ad agencies basically just create ads. But Thailand’s BBDO Bangkok has a reputation for being able to create just about anything. Instead of creating ads about mosquito prevention in the slums of Bangkok, the agency created “Nano Shoes” that covered mosquitoes’ feet in larvicide, turning the pests into ..
WPP media agency network GroupM named two new leaders in increasingly important areas, appointing Kieley Taylor to the role of global head of partnerships and Amanda Grant to global head of social. Taylor will serve as part of GroupM’s investment team with a primary focus on designing and implementing its partnership strategy, particularly with Google. ..
After nearly 10 years at Mother New York, Aarti Thiagarajan left the creative agency earlier this year to join Netflix as director of brand partnerships. Replacing her in the role of managing director and partner is Katie Longmyer, who comes to Mother New York with an eclectic background and an eagerness to shake things up ..
While recent years have seen holding companies combine agency offerings, IPG’s Deutsch is going in the opposite direction, spinning off its New York and Los Angeles offices into separate agencies. “It felt intuitively like the organic next step for our respective agencies to go this way,” Deutsch New York CEO Val DiFebo told Adweek. The ..
If you live in Austin, Texas, chances are you’ve caught wind of 28-year-old Jane Claire Hervey’s work, whether or not you’ve heard her name. Through nonprofit Boss Babes ATX and creative studio Group Work—both of which she founded and runs—Hervey’s been pushing the creative and entrepreneurial community in Austin and beyond to think differently about ..
Atlas Obscura, the media and experiences company that promises to take travelers off the beaten path, has expanded its board of directors to include former Marriott global marketing officer Karin Timpone alongside former HuffPost editor in chief Lydia Polgreen. Both are expected to help Atlas Obscura grow in an uncertain environment as the brand’s heavy ..
In early 2016, Campbell Ewald became embroiled in controversy after a white staffer at the agency’s San Antonio office sent an email in October 2015 inviting colleagues to participate in what was termed “Ghetto Day.” The racist internal communication caught up to the agency with CEO Jim Palmer being terminated, handing the leadership reins to ..
