| 18 hours ago When industry veterans Yadira Harrison and Shannon Simpson Jones founded Verb, a brand consultancy/experiential agency hybrid, in 2018, they combined talents to offer clients expertise for mainstream and multicultural campaigns. In two years, the co-founders have overseen creative campaigns and activations for brands like Lyft, Netflix, CRWN magazine and Nielsen at ..
Tag : Leadership & Talent
| 11 hours ago Ongoing protests across the U.S. in response to police brutality against Black people caused many agencies, including those that specialize in experiential marketing, to speak out against racism on social media and donate to organizations in support of Black Lives Matter. But the current climate has also forced agencies to confront ..
| 13 hours ago Amid global protests over the killing of George Floyd by a police officer in Minneapolis, hundreds of U.K ad agency execs have signed an open letter committing to improving diversity by better supporting and championing Black colleagues. U.K. agencies, along with other British businesses, have a diversity problem: according to the ..
| 13 hours ago Los Angeles-based agency Orcí is moving into a new era with a new chief executive at the helm. Marina Filippelli is taking over as Orcí’s CEO, with Andrew Orcí moving into a role as board chairman. “Andrew has been a part of this agency since childhood and will continue to play ..
| 18 mins ago Key insight: She’s the seventh new executive to join Bed, Bath & Beyond after last year’s arrival of new CEO Mark Tritton. Bed, Bath & Beyond has appointed L Brands exec Cindy Davis as chief brand officer and executive vice president. Davis will also serve as president of the company’s online ..
| 11 hours ago Carolyn Tisch Blodgett, svp and head of global brand marketing for Peloton, announced today in a post on LinkedIn that she’s leaving her post at the end of the month. Tisch Blodgett was the first brand hire at the company in 2016, she said on LinkedIn. Since then, the company has ..
| 4 hours ago Reporter-turned-TV writer Lisa Takeuchi Cullen has been writing professionally since college. Getting there was about seizing opportunities—but it began with a twist of fate. “I took a wrong turn one day while I was at school at Rutgers, into the offices of our college newspaper The Daily Targum,” she recalls, “and ..
| 2 hours ago WPP is saying goodbye to a global creative leader. After 12 years, John O’Keeffe is stepping down from his role as global CCO at WPP. CEO Mark Read announced the news today in an internal memo, just a day after WPP confirmed further cost-cutting measures in its Q1 earnings report. In ..
| 10 hours ago Former Xandr CEO Brian Lesser has joined the board of directors at U.K.-based InfoSum, a startup helping the online marketing industry take on the challenge of targeting audiences amid heightened privacy regulations. In his new role, Lesser will advise InfoSum on potential new partnerships, including investments and new hires, as the ..
| 17 hours ago Ogilvy CEO John Seifert announced in an internal memo that he will be retiring as the agency’s chief executive in 2021. Seifert has spent 41 years with the WPP agency, and succeeded Mile Young as global CEO in early 2016. He succeeded Young in worldwide chairman role as well and stated ..
