| 17 hours ago Tamara Littleton has made fighting against discrimination and advocating for marginalized groups an important part of both social-media-centric organizations that she runs. Littleton is the founder and CEO behind London-based social media agency The Social Element and co-founder of social media crisis-management platform Polpeo. The former helps define brand strategies, advises ..
Tag : Leadership & Talent
| 17 hours ago Key Insights Energy BBDO’s new CEO is a familiar face at the agency. Effective Jan. 1, Jeff Adkins will succeed Tonise Paul as Energy BBDO’s chief executive, with Paul moving into a chairwoman role while focusing on client relationships as well as spending time on building culture and supporting talent. “Tonise and ..
| 3 hours ago In an all-staff meeting today, WeWork announced that former Publicis CEO Maurice Lévy will be joining the beleaguered real-estate company as interim chief marketing and communications officer, according to reports from Bloomberg and Business Insider. According to reports, company executives also announced that SoftBank’s Ralf Wenzel and Mike Bucy will be ..
| 2 hours ago A little over a year ago two venerable agency brands, J. Walter Thompson and Wunderman, merged to become Wunderman Thompson. The hookup brought together what was then the world’s oldest ad agency and a network that established its chops in the digital and performance space. Today, the WPP-owned agency appointed Bas ..
| 15 hours ago PALM SPRINGS, Calif.—Brandweek brought over 700 brand marketers to the desert oasis over Nov. 3-6 to discuss strategy, trends and the future of the advertising ecosystem. Brandweek is grateful for our partners Disney Advertising Sales, Hulu, IBM Watson Advertising, KPMG, NPR, QualtricsXM, trueX, WarnerMedia. Guests of Brandweek’s inaugural white party. Sean ..
| 6 hours ago Global creative agency Sid Lee has hired Cam Levin to serve in the new role of U.S. chief creative officer. Levin will oversee the agency’s New York, Seattle and Los Angeles offices. He previously served as chief creative officer at Digital Kitchen, a self-described creative experience company that is part of ..
| 2 hours ago A little over four years ago at the Cannes Lions, Monica Lewinsky, fresh off a powerful TED talk on the destructive effects of public shaming, held the marketing and technology industries to task. Her speech wasn’t filled with overtly pointed criticism, but rather with examples, research and opinion about the heavy ..
| 6 hours ago Wonderful Agency, the in-house agency for The Wonderful Company’s range of brands, has named Bobby Pearce as its new chief creative officer. Pearce will be responsible for leading creative across the company’s portfolio of brands, including Wonderful Pistachios, Wonderful Halos mandarins, Pom Wonderful, Fiji Water and JNSQ, the millenial-targeted wine brand ..
| 4 hours ago Hasbro and its first chief customer experience officer have parted ways after about six months. A Hasbro representative confirmed that Jamie Gutfreund left the company to “pursue other opportunities,” but declined to comment further. Gutfreund joined Hasbro as chief customer experience officer in April and was tasked with leading “consumer-focused strategies ..
| 40 mins ago Taras Wayner, the creative leader who may be best known for his contributions to R/GA’s “Love Has No Labels,” is joining Wunderman Thompson as the agency’s chief creative officer in North America. Wayner is departing Saatchi & Saatchi New York, where he was in the same role for a little over ..
