It’s an incredibly difficult time for travel businesses with the industry being one of the worst-hit from the coronavirus pandemic. However, there are shoots of recovery starting to show. Many businesses are starting to move their focus back to marketing so they can be ahead of the curve when more widescale travel is possible once ..
Tag : SEO
30-second summary: The world is now starting to open back up and we are marketers are adjusting to how we can be effective in this new reality. Search data can help inform the strategic decisions around store locations, hours, payment methods and so much more so that your business can make smarter and more informed ..
The global datasphere will grow from 33 zettabytes (each equal to a trillion gigabytes) in 2018 to 175 ZB by 2025. In marketing, our role as the stewards of much of this data is growing, as well. As of last year, more data is being stored in the enterprise core than in all the world’s ..
Google is adding more context to photos in image search results, which presents site owners with a new opportunity to earn traffic. Launching this week, a new feature in Google Images surfaces quick facts about what’s being shown in photos. Information about people, places or things related to the image is pulled from Google’s Knowledge ..
All websites rely on effective content to bridge the gap between organizations and their audiences. However, not all content is created on an equal footing or has the opportunity to fulfill its true potential. In this practical guide, I will share a few of the practical tips and advice for: Finding out how your content ..
30-second summary: Founder and CEO of Organic Growth, Kevin Carney interviewed 39 marketing professionals about their link building practices. He has brilliantly condensed all these thoughts and highlighted a group of eight which is much more strategic about their link building. More insights on what makes them unique and the most preferred link building platforms ..
Within Google Search Console, hidden gems abound. But, there are five special hidden gems that will help make your SEO life easier. Most webmasters are familiar with Google Search Console. It is a toolbox created by Google to help uncover technical issues. If you are considering buying another analytics tool, I highly recommended you explore ..
This is a sponsored post written by Supermetrics. The opinions expressed in this article are the sponsor’s own. SEO reports come in many shapes and sizes, which is why it’s important to start building yours with a clear goal in mind. Do you want to: Track your website’s organic visibility in the SERPs? Get content ..
Most spam reports submitted via Google search results do not lead to manual actions. Google uses the reports to improve it’s spam detection capabilities. In a blog post penned by Google’s Gary Illyes, it was revealed that only a small fraction of manual actions issued are the result of spam reports. “Thanks to our users, ..
30-second summary: Organic traffic is the best shareware way to attract visitors who already want to make a deal. You should conduct a good SEO analysis and take care of the quality of your site to increase it. You can get more organic visits if you develop a strategy, eliminate technical errors of your site, ..
