Mimi Banks decided to open her own boutique, full-service social media agency after spending years working in the beauty industry. Today, she focuses on helping global beauty, luxury and lifestyle brands with social media management, influencer outreach, content creation and training. She sat down with Jessica Abo to talk about how she started MB Social and shared what you should ..
Tag : Social media
Shares 793 Do you work with influencers? Wondering how best to comply with disclosure guidelines? In this article, you’ll discover how to properly protect your business when participating in influencer campaigns. Influencer Disclosure Guidelines: What Marketers and Creators Need to Know by Laura Danforth on Social Media Examiner. #1: Use Built-In Disclosure Tools for Top ..
Miss the latest social media news? Here’s a recap of the latest updates on Facebook, Instagram, Snapchat, Twitter, and YouTube. Facebook Facebook’s standalone Events app has received a significant update, which comes with a full rebranding and more opportunities to discover local highlights. No longer being focused exclusively on events, the app has been renamed ..
Shares 314 Want to win a free ticket to the industry’s largest social media marketing conference of the year? Social Media Examiner has been working hard to bring you our sixth annual physical conference. And we’ve come up with a fun way for you to get involved. First, what is this event? Social Media Marketing ..
Using company or personnel online profiles to generate links is a tricky subject. Some people think it is spammy or misleading, especially when someone creates profiles for the sole purpose of getting links. However, even though there are shady marketers out there that intend to twist the purpose of profiles, it doesn’t mean you can’t ..
You don’t have to be hip, trendy, or in an arrantly dynamic new market to pique our interest here at Go Media. We love the challenge of working with clients who have a long history in business but are in need of what I like to call a Marketing Makeover. This could amount to any ..
In my work for the last 15+ years in utilizing social media to develop brands and communities, one thing has always remained true for brand strength – a sense of social advocacy both internally and externally is necessary for companies who want to develop a strong online reputation. What Is a Social Advocacy Program? A ..
Enlarge / Automobiles entering the USA from Canada at the Customs and Border Protection Sweetgrass border crossing on Interstate 15 in Sweetgrass, Montana. reader comments 99 Share this story This article originally appeared on ProPublica on November 22, 2017. It has been lightly edited. The Department of Immigration & Customs Enforcement is taking new steps ..
Wondering how efficient your ad spend is? Looking for tips to help you monitor and manage your retargeting campaigns more effectively? In this article, you’ll discover seven ways to organize, analyze, and optimize your retargeting campaigns. 7 Ways to Improve Your Retargeting Ad Campaigns by David Christopher on Social Media Examiner. #1: Run Separate Campaigns ..
How does using social media benefit your efforts with SEO? Back in 2008, Search Engine Watch published the article ‘Social Media and SEO – Friends with Benefits‘, and I’d highly recommend reading it back now for a stark reminder of how far the digital world has progressed in the last nine years. Some of the ..
