Heineken USA teamed up with Tastemade and Pinterest on a series of videos to help Pinners make those beer bottles and cans more festive for the holidays. Six Holiday Hacks videos will feature clever ideas and tricks to spruce up bottles and cans of Dos Equis, Heineken and Tecate, including bottle cap ornaments and decorative ..
Tag : Social Pro Daily
TikTok is teaming up with the Elton John AIDS Foundation to mark World AIDS Day Dec. 1. The campaign begins Friday with an HIV/AIDS Education & Awareness Quiz to test TikTok users’ knowledge about the disease and educate them about prevention and their own sexual health. On World AIDS Day, a live event will be ..
Waze kicked off an initiative to bring more information on small and midsized businesses to its navigation application prior to Small Business Saturday Nov. 28. Owners of SMBs can complete this form and supply the business’ address, contact details, hours and pickup options. That information will then be added to Waze’s map by its volunteer ..
Facebook is preparing for the expected explosion in online shopping this holiday season, teaming up with the Better Business Bureau on the “Shop Safe, Shop Smart” campaign to help educate people about online scams. The campaign kicked off Tuesday and will run throughout December. BBB and Facebook will run ads and post organic content on ..
TikTok took steps to make its platform safer for those who suffer from photosensitive epilepsy. Director of product, trust and safety Joshua Goodman said in a blog post Tuesday that TikTok rolled out a feature a few months ago to warn creators when the videos they produce contain effects that could trigger photosensitive epilepsy, and ..
Ralph Lauren and Snap Inc. took the next step in the long-term innovative fashion partnership they entered into in August with the release of an augmented reality experience that enables Snapchatters to scan the fashion brand’s iconic polo pony logo from any surface to start it. The two companies said this marks the first time ..
Gap is backing its “Dream the Future” campaign with a new TikTok challenge, #ShareTheGapDream. TikTok users are invited to post videos of themselves doing the dance, wearing Gap apparel and sharing a dream, feeling or wish they want to send out to the universe, in one word. Gap will donate $10 to Boys & Girls ..
Facebook kicked off the on-platform component of its Season of Giving initiative with its release of four videos Monday. The social campaign was developed by in-house media team Facebook Creative X, and it will run through Dec. 21. The social network said the goal of the campaign is to show that giving doesn’t cost a ..
LinkedIn shared a primer Monday on how the ads auction process works on its platform. Product lead Crystal Shi said in a blog post that the auction process occurs hundreds of million of times daily, each time a member visits the professional network. When an advertiser creates an ad, it also defines the target audience ..
Facebook’s bug bounty program is approaching its 10th birthday, and the social network said over 50,000 researchers have joined the program to date since its debut in July 2011, with roughly 1,500 of them, from 107 countries, being awarded bounties. Security engineering manager Dan Gurfinkel shared some highlights in a blog post this week: Since ..
