McNamara’s takeaway hit the core of the conversation: “You can’t buy relevance anymore.” The brands that succeed won’t be the loudest. They’ll be the ones that listen, test, and build with creators who know their audience—and can convert them.

Featured Conversation Leaders

• Ranjana Choudhry, SVP, Media and Data Platforms, Inmar Intelligence
• Cristina Costa, Senior Director, CPG and Head of Beverage, Inmar Intelligence
• Obele Brown-West, President, Colle McVoy
• Priscila Fadul, Founder and CEO, Lendava Skin
• Krystal Hauserman, CMO and Strategic Advisor, Urban Stems and NOYZ
• Shawn Kolodny, Artist and Sculptor, Kolodny
• Amy Lanzi, CEO, Digitas North America
• Kaylen McNamara, Chief Business Officer, VaynerX
• Zoe Ruderman, Chief Content Officer, ADWEEK
• DonYe Taylor, Content Creator and Brand Strategist