Burger Town, a fictional chain with a logo that resembles Burger King’s, has been featured in Activision’s Call of Duty video games for more than a decade. Now, Burger King is tapping into that connection with the “Burger Six, Going Dark” campaign from David New York running ahead of the Oct. 27 launch of Call of Duty: Modern Warfare II.
https://www.adweek.com/commerce/burger-king-rewards-call-of-dutys-most-loyal-soldiers/