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Revolving Door Roundup is an ongoing series tracking moves at agencies around the world. While the series has been part of AgencySpy for the past few years, we’re taking our weekly roundups to the Adweek site. Thursdays highlight acquisitions, client wins, product and agency launches and other news, while Fridays review hires, promotions and other personnel moves.
This week’s agency moves spotlight a series of industry changing campaign launches, acquisitions and rebrands.
4B Advisory
4B Advisory launched under the leadership of sports and brand partnerships executive Jared Schoenfeld. The firm is focused on creating impact and advancing mental health and wellness.
62Above
62Above welcomed its newest client, Discover Coronado. The agency was given its first assignments to conduct market research and position Coronado as an enchanting and easy California coastal destination, increasing the average daily resort rate and length of stay.
Colle McVoy
The Goddard School, a national early childhood education provider, has selected Colle McVoy to lead strategy and the development of a creative campaign aimed at increasing awareness and consideration with families nationwide.
Gassed
TikTok agency Gassed is now extending its services to be available on Meta’s social media channels, Facebook and Instagram. The agency will now be able to test, iterate and implement strategies to increase efficiency for partners to reach core KPIs.
Fors Marsh
Fors Marsh acquired full-service social impact marketing firm Brunet-Garcia. After two years of partnering to deliver impactful work, the acquisitions formerly cements their relationship.
Havas Media Group
Havas Media Group acquired Vancouver-based digital agency and data consultancy Noise Digital. The acquisition aims to expand Havas Media Group’s North American footprint and build its expertise in digital performance and data technology.
Laughlin Constable
Laughlin Constable was named the national agency of record for Vienna Beef. The agency will lead strategy, creative, social marketing, public relations and media.
Leap Group
Leap Group rebranded its full-service digital agency, Leap Agency, to (human)x. The rebrand, complete with a new website and logo, represents the agency’s core values, individuality and bold vision for the future.
PR Concierge
Isabelle Du Plessis launched a public relations and marketing firm, PR Concierge. The firm is focused on serving creative studios and individuals in advertising, technology and entertainment, and offers communications strategy, media relations, event production and social media management.
ScienceMagic
Brompton chose ScienceMagic as its new global agency of record. The partnership will be centered around the creation of a new global brand platform and launch of its first global brand campaign.
Siegel+Gale
TriNet unveiled its new brand identity, aiming to position itself as the ideal platform for small and medium-size businesses. The evolved identity was designed by global branding agency Siegel+Gale.