In advertising’s golden age, “outdoor” was a category essentially synonymous with billboards. And while there are certainly still a few creative boards on display in this year’s top winners at the Cannes Lions, most of the golds went to out-of-home ideas that push the edges of how marketers can engage passersby. Take, for example, the… https://www.adweek.com/creativity/the-12-best-outdoor-ad-campaigns-of-the-year/