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Netflix’s blockbuster hit Stranger Things has been a brandstravaganza since its launch, embedding iconic breakfast foods, salty snacks, ‘80s technology and throwback retailers and fast food chains into its supernatural storylines.
https://www.adweek.com/brand-marketing/a-strain-ger-thing-potent-weed-from-hit-show-appears-on-leafly-but-is-it-real/