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The witty campaign Confusing Times was released by Burger King last summer to promote its Plant-Based Meat menu additions with the creative receiving much acclaim, winning several awards at Cannes Lions. Its follow-up campaign ‘More Confusing Times’ is also performing strongly at the awards this year. Will there be a completion to the trilogy next year?
https://www.adweek.com/media/adweek-podcast-cannes-lions-2022-burger-king-david-agency/