Archer’s Santa’s Other List is a seasonal guide to the not-so-nice consumer demos and their ridiculously indulgent, guilt-fueled, and self-soothing holiday spending power. The agency invites you to grab a cup of cocoa and read its Santa-fied graphics of consumer misbehaviors.
Aloysius Butler & Clark, “Holiday Hot Takes”
Full-service indie shop Aloysius Butler & Clark is giving its clients the gift of friendly debate. With so much of today’s discourse sparking polarizing discussion that should “never-ever be broached at the holiday table,” AB&C’s Holiday Hot Takes offers a guide for guests to voice their opinions without becoming the Scrooge of the group. The initiative includes are weekly polls, e-blasts to clients and a landing page for voting.
Atomic London, NFT lump of coal
With the U.K. closing its last coal-powered power station, the country is officially coal-free for the first time since before the Industrial Revolution. But this raises an important question: what to give people on your naughty list now that a lump of coal is off the table? NFT lumps of coal, of course. Even more useless than the real thing, these digital lumps are the perfect tongue-in-cheek gift for anyone who’s misbehaved this year.
Noble People, “Wild Cards”
Independent media agency Noble People is using its holiday card as a way to show prospective clients how it thinks. The agency created Wild Cards, a selection of holiday cards containing a different question or challenge that demonstrate the agency’s problem-solving approach. Click on a card and a question appears. Another card then gives an insight with an answer that sparks discussion. Always be marketing!