
Today’s agencies look more like technology companies than they ever have before, but tech’s been on agency leaders’ minds for years. Nearly 15 years ago, when Willem Blom, global svp and partner at Dept, started a digital marketing agency in the Netherlands, he wanted to find out how to automate daily tasks.
https://www.adweek.com/agencies/agency-tech-stacks-arent-just-for-the-big-six-heres-a-look-into-depts-ada-platform/