Argos Hopes AI Can Convince People to Break Up With Their Boring Neutral Décor

  Creative, Rassegna Stampa, Social
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In recent years, opulence and maximalism in interior design have given way to minimalist, neutral palettes. The pervasiveness of grey and beige as trending colors on platforms like Pinterest and Instagram has given rise to “greige”—a portmanteau Argos believes is stifling creativity.

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https://www.adweek.com/brand-marketing/argos-hopes-ai-can-convince-people-to-break-up-with-their-boring-neutral-decor/