Bitmoji can be dressed up in 12 curated outfits from Levi’s, or they can customize their looks from products including the 501 Original Fit Jeans, trucker jackets and Western shirts, all available in multiple washes.

All of the available styles are shoppable from Levi.com.

The Bitmoji will bring the Levi’s looks to destinations on and off Snapchat, including Bitmoji Stories, chat, games, lenses and Snap Map.

Snap recently entered into similar arrangements with Ralph Lauren and Nike’s Jordan Brand.

To access the Levi’s styles from the Snapchat application, users can tap on the top-left corner of their profile, tap “Change Outfit” under Bitmoji and open the Avatar Designer. They will be taken to the Bitmoji Fashion wardrobe, where the branded Levi’s styles will be accessible, and they can customize bottoms, footwear, outwear and tops.

From the Bitmoji app, tapping the fashion icon opens Avatar Designer, and the remaining steps are the same as above.

Snap Inc. head of games and entertainment partnerships John Imah said in a statement, “As people live more and more of their lives online, it’s crucial for brands to find authentic ways to exist in the digital world. Leading fashion brands like Levi’s have embraced Bitmoji’s ability to foster genuine connections with consumers in the digital spaces that they live in. We’re pleased to bring together the world’s most loved avatar with one of the world’s go-to denim brands in this exciting partnership.”