British Flower Brand Wants to Normalize Men Receiving Flowers

  Rassegna Stampa, Social
image_pdfimage_print

Father’s Day gifts may have evolved over time—neckties, aftershave and slippers are so old school—but they haven’t progressed to fresh flowers. In fact, the first time most men receive any kind of floral arrangement is at their own funerals.

https://www.adweek.com/brand-marketing/british-flower-brand-wants-to-normalize-men-receiving-flowers/