Burger King raised quite a few eyebrows last year with its Burning Stores print ad campaign, which featured real fires at the chain’s locations alongside a simple message: “Flame grilled since 1954.” It was a counterintuitive way to approach advertising, but the work by agency David Miami was also a hit, winning the 2017 Print… https://www.adweek.com/brand-marketing/burger-king-turned-real-car-crashes-at-its-restaurants-into-ads-encouraging-delivery/