MS NOW, on Monday morning, announced that Peter Alexander is joining the news outlet as a Washington D.C.-based anchor, chief national reporter, and breaking news anchor. Alexander, the now former chief White House correspondent for NBC News and co-anchor of Saturday Today, will helm MS NOW’s 11 a.m. ET hour, which is being vacated by ..
Categoria : Social
CourtAvenue is acquiring data and marketing technology consultancy GTX Solutions, as the independent agency looks to deepen its enterprise data capabilities amid rising client demand for AI solutions. The transaction was structured as a mix of cash and stock, though financial terms were not disclosed. GTX, whose clients include Hard Rock and Merck, specializes in ..
Your tools can make or break productivity (especially when you’re on a fully remote team!). At Buffer, we’re fully distributed across multiple time zones, so our collaboration tools are ✨ essential ✨ for staying on track. Put simply, a social media collaboration tool is software that lets everyone on your team plan, create, review, approve, ..
Calling all current and aspiring chief marketers: Your Tuesday-morning coffee (or workout, or meditation, or commute) has a new companion: Introducing the Marketing Vanguard newsletter from ADWEEK. This CMO-first digest is the latest offering in ADWEEK’s Marketing Vanguard franchise: a collection of invitation-only events, including our signature Inspiration Excursions and annual Summit; our weekly Marketing ..
Three frenetic days at Shoptalk in Las Vegas revealed tons of anxieties about the future of commerce—from uncertainty around what it will look like (chatbots or seamlessly baked into search?), big questions at companies like Home Depot and Stratacache, and big plays from powerhouses like Google and Meta. Here’s what I learned, based on conversations ..
Top of the Ticker: The New York Times reports that Versant, the parent company of MS NOW and CNBC, is one of many suitors interested in acquiring Vox’s podcast division. Acquisition talks are in their early stages, according to the Times, but if Versant succeeds in this purchase, it will fulfill the media company’s focus ..
Financial services marketing is one of the hardest kinds of marketing to crack. But John Brockelman and his team at State Street Investment Management have proven, campaign after campaign, that it can be done well and done right. Tune in for his playbook on how financial services marketers can drive growth, connection and culture. What ..
Bob Schmetterer, the former chairman and chief executive officer of Euro RSCG and a founding partner of Messner Vetere Berger Carey Schmetterer (MVBCS), has died at 82. Tributes are pouring in from the industry to mark the life and career of Schmetterer, a leader widely credited with helping steer agencies and brands into the digital ..
Over the last few week, X eliminated over 20 nontechnical roles, and has laid off Angela Zepeda, the ad industry veteran who joined the social platform in 2024 as its head of global marketing, the Wall Street Journal reported Thursday. Zepeda’s LinkedIn profile indicates she lost her job last month. The company is trimming talent ..
Today co-anchor Savannah Guthrie announced she will return to NBC News’ morning show on Monday, April 6. Guthrie revealed her return date during an emotional interview with her former co-anchor, Hoda Kotb, saying, “When times are hard, you want to be with your family. And I want to be with my family,” referencing her NBC ..
