The McDonald’s Big Arch mishap accidentally set the stage for Burger King’s self-aware Oscars ad. Earlier in March, after McDonald’s CEO Chris Kempczinski went viral for struggling to eat his own burger, Burger King posted a TikTok of its U.S. and Canada president, Tom Curtis, enthusiastically chomping on a Whopper. Wendy’s and KFC swiftly followed. ..
Categoria : Social
A lifelong, healthy parent-child bond is one of life’s magical pleasures, and Disney Cruise Line is tapping into that feeling with its latest ad campaign. “Midnight Magic,” which debuted during tonight’s 98th Annual Academy Awards telecast on ABC, is inspired by the experiences of real Disney Cruise guests. It depicts a father and son sharing ..
Dow Jones has appointed Andrew Essex as its brand director in residence and Delwyn Gray as head of events, according to an internal memo obtained by ADWEEK. A spokesperson for the company confirmed the appointments. Essex will step into a newly-created role focused on brand strategy across Dow Jones and Wall Street Journal properties. He ..
OpenAI’s ChatGPT ads program is starting to take shape. The company has begun testing an Ads Manager with a small group of partners and is gathering feedback, an OpenAI spokesperson confirmed to ADWEEK. The Ads Manager is a dashboard that lets marketers run, monitor, and optimize campaigns in real time. The spokesperson also confirmed that ..
This is TVNewser’s basic cable network ranker and cable news report for the week of March 2, 2026. The ongoing unrest and fallout in the Middle East are driving viewers to cable news networks. However, as the conflict extends, viewership has cooled off across all three networks compared to the start of military action, recording ..
Deliberations from Netflix’s The Lincoln Lawyer continue to enthrall viewers as it remained in the top spot for a second week in a row in Nielsen’s Top 10 Overall Streaming chart. For the week of February 9, the Manuel Garcia-Rulfo-led series added 500 million minutes from the previous week, retaining its No. 1 standing with ..
Top of the Ticker: Rashida Jones, the former head of MSNBC, has been named the CEO of Piers Morgan’s digital-first venture, Uncensored. As the outlet expands, it has also received fresh funding from Raine Ventures, Antenna Group, and Reuben Brothers. In bringing in Jones, Morgan said, “Rashida Jones is one of the sharpest minds in ..
During Friday morning’s Pentagon press conference, Defense Secretary Pete Hegseth lashed out at CNN, suggesting its potential new owner, Paramount Skydance CEO David Ellison, might change the tone of its coverage. Hegseth was upset with the network, apparently over a report, which he called “fundamentally unserious,” that the Trump administration had underestimated Iran’s actions in ..
We recently started a small project to clean up how parts of our systems communicate behind the scenes at Buffer. Some quick context: we use something called SQS (Amazon Simple Queue Service. These queues act like waiting rooms for tasks. One part of our system drops off a message, and another picks it up later. ..
Production has long been part of Rethink’s business. Now the independent creative agency is making it a priority. The agency has appointed Jon Legere to the new role of chief production officer. Legere spent 14 years at Anomaly, where he built and ran Unreasonable Studios, the agency’s in-house production arm. At Rethink, he will scale ..
