The Housewives are real, but Andy Cohen might not be. On Thursday, at a Peacock product preview event at the 30 Rock offices, NBCUniversal executives demonstrated new features focusing on artificial intelligence and vertical video, designed to create and scale dynamic experiences on Peacock’s mobile app. The spotlight of the event was Your Bravoverse, an ..
Categoria : Social
OMD USA has named Bradley Rogers its new CEO, with outgoing chief Chrissie Hanson heading straight to a competitor in turnaround mode. Hanson, who led OMD USA for four years, is joining Dentsu as North America media CEO and global brand president of Carat. She arrives as the Japanese holding company tries to claw back ..
This week’s standout campaigns move from video game worlds to living rooms and dance floors. Coinbase imagines an NPC choosing to escape his scripted routine, while Gap turns a Young Miko track into a minimalist dance piece built around its new sweats. Ikea focuses on the quiet relief of getting home after a long day, ..
Timing can make or break many things: Heating leftover pizza in the microwave, delivering a punchline for a joke, canceling a free trial — and it’s no less important when it comes to the best time to post on Twitter. OK, OK: Posting your tweets at the right time might not be as critical as, ..
Keeping up with Instagram in 2026 feels like running a marathon. There’s always something new, trends move fast, and maintaining consistency can be exhausting. You don’t have to tackle it alone — and you certainly don’t have to spend a fortune. The right tools can save you hours every week, and help you show up ..
This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes shaping the media industry. You can sign up for it here. Last month, the deal that was supposed to reshape Hollywood fell apart. After a protracted, highly visible bidding war for Warner Bros. Discovery, Netflix ultimately ..
If you use Buffer, then you’re familiar with our Composer. It’s where every post begins. Where you draft, tweak, preview, and hit publish. It’s the most-used surface in the entire product, and it’s the core of our value. For a while now, though, the composer has been showing its age. Not necessarily to users (it ..
The Trade Desk is testing whether advertisers can build campaigns on its platform using generative AI. Speaking at Marketecture Live in New York City on Wednesday, CEO Jeff Green said the company is running a closed beta that allows some advertisers to create campaigns through Anthropic’s Claude—offering an early glimpse at how the company is ..
NBC News’ Today created some major separation from ABC News’ Good Morning America, giving the newscast its seventh consecutive win for the week of March 2. NBC News pulled ahead of ABC News in total viewers, adding 267,000 viewers, while remaining America’s No. 1 morning show in both total viewers and the Adults 25-54 demo. ..
As CMO of Suntory Beverage & Food Europe (SBFE), François Bazini shaped some of the region’s biggest beverage brands, from Schweppes to Ribena. Now, after 11 years working in various roles across seven countries for the business, he’s leaving to write, teach, and support startups. Bazini joined sister business Beam Suntory in 2014 as vp ..
