After making waves in Los Angeles in 2023, ChainFEST is bringing its gourmet, chef-driven twists on iconic chain restaurant dishes to New York. ChainFEST will take over Randall’s Island Park for a massive celebration of casual cuisine and culture Sept. 21.

Actor and writer B.J. Novak and Michelin-starred chef Tim Hollingsworth joined forces with Medium Rare—the live entertainment producers known for events like Shaq’s Fun House, Kelce Jam, and Guy Fieri’s Flavortown Tailgate—to create a new kind of food festival. ChainFEST is not just about food: It’s also a pop-culture experience that takes guests on a nostalgic journey through iconic American cuisine, offering immersive and multigenerational experiences.

ChainFEST’s first New York festival is expected to attract more than 10,000 fans and food enthusiasts. The event will showcase unique and delicious takes on classic dishes from popular brands like KFC, Panda Express, Red Robin, Portillo’s, Krispy Kreme, Red Lobster, Chuck E. Cheese, Hot Dog on a Stick, and more.

Attendees can also anticipate immersive experiences, main-stage performances, and custom cocktails. Each restaurant partner will offer interactive activations, providing fans with the opportunity to interact with their favorite brands in new and exciting ways.

In this episode of Young Influentials, ADWEEK digital editor and host Colin Daniels sits down with CHAIN and ChainFEST co-founders, chef Tim Hollingsworth and Nicky Kraft, as they discuss what fans can expect from this massive celebration of casual cuisine and culture.

Stream the new episode below, or listen and subscribe on Apple Podcasts, Spotify, Pandora, or iHeartRadio.