Since presentation is everything, Liquid Death has displayed its canned beverages in a converted coffin for years now, mostly at trade shows and other events.

It always seemed shockingly fitting, especially because the creepy cooler was a DIY project built on a shoestring budget, in line with the brand’s in-your-face attitude.

That container, though a bit worse for wear, is still in use. 

But through a collaboration with Yeti, there’s a glow-up version coming, and consumers can try to win the steel-wrapped, 85-pound Casket Cooler in an auction that starts today.