Consumers Are Split on What Media Platforms Should Do With Their Data

  Rassegna Stampa, Social
image_pdfimage_print

The conversations swirling around the media and ad-tech industries these days hinge on consumer privacy—but in the midst of several changes to the way data is collected, it’s likely to be a while before consumer sentiment related to data collection responds to those changes.

The Business of Marketing

Don’t miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

https://www.adweek.com/media/consumers-are-split-on-what-media-platforms-should-do-with-their-data/