Still, he admits to avoiding the Air Jordan logo whenever possible, including at the multiplex. Asked whether he saw Ben Affleck’s 2023 film, Air—which recounted the creation of Nike’s signature shoe but relegated the Jumpman logo to a mid-credits footnote that didn’t mention Rentmeester—the photographer indicates that it’s not in his Prime Video queue.

“I stayed away from it,” Rentmeester said. “It would just have irritated me.”