CREDITS

Senior director, global Heineken brand: Nabil Nasser
Global communications and strategy director: Daniela Iebba
Global communications manager: Alexander Drake
Global digital director: Rob van Griensven
Global digital manager: Bob Van Iersel
Global public relations lead: Jonathan O’Lone

LePub
Global CEO, LePub and chief creative officer, Publicis Worldwide: Bruno Bertelli
Global CCO: Cristiana Boccassini
CCO: Mihnea Gheorghiu
CCO, LePub Brazil: Felipe Cury
Executive creative director: Eoin Sherry
Executive creative director LePub Brazil: Greg Kickow
Head of art: Andrea Ferlauto
Creative director: Marie Poumeyrol
Creative director LePub Brazil: Yan Prado
Associate creative directors: Alessandro Agnellini, Fernando Dominguez
Senior copywriter: Katharina Haller
Senior art director: Joao Araujo
Copywriter: Zelda Ridgway
Art director: Alice Berlande
Chief strategy officer: Sol Ghafoor
Senior strategic planner: Alex Moore
Global head of PR and communication: Isabella Cecconi
Senior digital PR manager: Federica Fiorentino
Social strategy director: Vanessa Satta
Social lead: Tatiana Katsai
Global client service directors: Shirine Aoun, Ilaria Castiglioni
Group account director:Madalina Marica
Account supervisor: Tinatin Prangishvili
Chief production officer: Francesca Zazzera
Head of TV production: Anna Sica
Producer: Martina Mozzillo
Art buyer: Caterina Collesano
Production and print managers: Daniela Inglieri, Tina Paolella
Photo production and postproduction: Section 80
Photographer: Lou Escobar

Film Production
Production company: Tempomedia
Director: Alex Feil
Director of production: Paul Guilhaume
Executive producer: Vera Portz
Producer: Gunnar Meyer

Film Postproduction
Editors: Iain Whitewright, Fabrizio Squeo
Color: Matthieu Toullet
Postproduction: Gabha Studios, Prodigious
Sound studio: Disc2Disc, Milano

Music
Music agency: Sizzer
Music supervisor: Richard Aardenburg
Music producer: Mees Van Der Velde
Executive creative director: Michiel Marsman
Executive music supervisor: Sander van Maarschalkerweerd

Dentsu
Global client director: Kate Hinz
Global strategy director: Elio LaGrua

Edelman
Senior director: Suzy Socker
Associate director: Harry Zelenka Martin
Account director: Saskia Butler-Tempest
Project manager: Priscilla McIntosh
Account manager: Charlotte Nash
Associate account executive: Carien Vanrietschoten

Publicis Media – meme creators content
Content lead: Marco Sorrentino
Content director: Silvia Beretta
Content specialist: Giuseppe Santoro
Content executive: Alessandro Fici

BDB (Billion Dollar Boy)
Group account director: Sami Westwood
Account director: James Silverstone
Account manager: Taylah Lowe-Allen
Creative director: Alex Williamson
Senior creative: Brooke Clark

Boomerang – Part of Publicis Groupe
CCO: Rico de Lange
Creative director: William Reed
Senior creative: Rui Huppe
Junior creatives: Nynke Driessen, Jerome Hompes
Post producer: Lina Joukhadar
Community manager: Jesus Sanz
Senior digital project manager: Jeanne Laval
Account executive: Natalia Cortes