Heineken Provides Free Beer as Placeholder Christmas Presents

  Rassegna Stampa, Social
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To beat any potential disruption to Christmas that could be caused by shortages across the distribution chain, Dutch beer brand Heineken is offering to provide free beer as a gap filler while people wait for their real presents to arrive, saving them from being left empty-handed.

https://www.adweek.com/brand-marketing/heineken-provides-free-beer-as-placeholder-christmas-presents/