British luxury car maker Bentley Motors and single malt Scotch brand The Macallan teamed up last year on a sustainability initiative focused on reducing their carbon footprints and changing how they source materials. The first product of that collaboration will be The Macallan Horizon, a limited-edition single malt whiskey in a novel horizontal bottle, which will be released in summer 2023.
https://www.adweek.com/creativity/macallan-bentley-motors-rev-up-partnership-to-produce-the-sustainable-macallan-horizon/