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In the fall of 2018, Sridhar Ramaswamy decided to quit his nearly 16-year stint at Google where he worked on monetizing data for Google’s ad business. Towards the end, Ramaswamy wanted to create a “different and much better product,” he said.
https://www.adweek.com/programmatic/one-year-in-30-of-neeva-users-are-annual-subscribers/