When you send your little ones back to school this fall, consider this: You could very well be packing a lunch for a future Grammy-winning superstar, or washing the P.E. uniform of a sports icon. The idea isn’t nearly as far-fetched as one would think—just ask the families of Mariah Carey, Muhammed Ali and Outkast duo Big Boi and Andre 3000.
https://www.adweek.com/brand-marketing/oshkosh-pop-culture-back-to-school-campaign/