Mobile-focused ticketing platform SeatGeek became the first company to sell tickets directly via Snapchat when it offered seats to a Major League Soccer match directly via the messaging application last month. Snapchat began testing native ecommerce capabilities in February, and SeatGeek offered tickets to Los Angeles Football Club’s May 26 match versus D.C. United via… https://www.adweek.com/digital/seatgeek-has-begun-selling-tickets-directly-via-snapchat/