As part of the partnership between Snap Inc. and Live Nation, Snapchat teamed up with Insomniac Events on four new lenses for fans at Electric Daisy Carnival Las Vegas, which begins Friday night (May 20).
https://www.adweek.com/social-marketing/snapchat-insomniac-events-team-up-on-4-lenses-for-electric-daisy-carnival-las-vegas/