Spanish-Language Estrella Media’s Rebirth Is Driven by Streaming News

  Rassegna Stampa, Social
image_pdfimage_print

How do you stand out when you’re one of more than two dozen NewFronts presenters? For Estrella Media, the answer was simple: The multiplatform, Spanish-language media company held two events this week, following up its Wednesday NewFronts presentation on digital initiatives with a broadcast-centric virtual upfront event on Thursday.

https://www.adweek.com/convergent-tv/spanish-language-estrella-medias-rebirth-is-driven-by-streaming-news/