The late President Ronald Reagan was famous for many things, including his ability to deliver speeches with his weathered baritone voice, having honed his delivery over the course of 53 Hollywood films and thousands of political speeches. Few would have predicted that that same voice would end trade talks between the U.S. and Canada. On ..
Tag : General
Amazon’s push to expand adoption of its demand-side platform is intensifying. The company is approaching some agencies and offering free head-to-head testing of its platform, Amazon DSP, against rivals, according to a pitch deck obtained by ADWEEK and sources familiar with the matter. Amazon DSP helps advertisers buy digital ad space across the web. In one ..
AKQA’s North America CEO Tesa Aragones and chief marketing and growth officer for the Americas Jabari Hearn have departed the company, the WPP-owned agency confirmed to ADWEEK. The dual exits mark the latest leadership changes at the agency, which has undergone multiple rounds of reorganization over the past year as it shifts its regional structure ..
In Andrew Cuomo’s latest AI-generated ad, his mayoral rival Zohran Mamdani sprints through the New York City streets before cutting to a scene of him eating rice with his hands—an image many online called a racist caricature. The ad then shifts to a montage of AI-generated clips, including a Black man wearing a keffiyeh and ..
On Tuesday, the business news publisher Morning Brew announced the launch of a new podcast, called People Person, to complement its business-to-business franchise HR Brew. The show, however, will not be hosted by a journalist, social media lead, or even a professional podcaster—instead, it will be led by Kate Noel, the senior vice president of ..
One day after announcing his departure from Ogilvy, Rafael Rizuto has landed at Droga5 as chief creative officer of New York and the Americas. Rizuto will lead creative from Droga5’s New York headquarters while overseeing teams across North and Latin America, starting in January. At Ogilvy, the Brazilian-born creative most recently served as chief creative ..
The numbers 2X—Netflix says it doubled its upfront commitments in the latest cycle and recorded its best ad sales quarter. 17%—Revenue growth year over year in Q3, driven by membership growth, pricing adjustments, and ad revenue increases. 28%—The streamer’s operating margin. This was below its 31.5% expectation due to an expense related to an ongoing ..
OpenAI’s ChatGPT has been nipping at Google’s search dominance for months. Now, the AI startup is taking Google head-on with an AI-powered browser that can shop, schedule, and search on behalf of users. Launched globally on Tuesday, Atlas has a ChatGPT agent that can navigate the web and complete tasks—from booking reservations to adding groceries ..
In a circle of gold-upholstered armchairs arranged in a haphazard circle in a roped-off part of the Rosen Shingle Creek golf resort in Orlando, Florida, on Monday, a group of 12 marketing leaders came together to set key growth targets and priorities for their industry in the coming year. This year, all eyes were on ..
The New York Times unveiled a new Watch tab in its flagship app on Tuesday, a mobile-native destination for vertical video that marks a significant expansion from the publisher into visual journalism. The swipeable video feed, which has been available to a small cohort of users for several weeks, will feature short-form clips spanning The ..
