The media arm of British advertising behemoth WPP has appointed Angela Steele as its U.S. chief client officer, a newly formed role. Steele joins from WPP’s French rival Publicis Groupe, where she served as CEO of Publicis Collective U.S. and helmed the holding company’s dedicated Verizon unit. WPP Media CEO Brian Lesser announced the appointment ..
Tag : Leadership & Talent
In this episode of Brave Commerce, hosts Rachel Tipograph and Sarah Hofstetter speak with Marco Brucato, head of digital ecommerce in Europe at Beko Europe. Marco shares how he’s scaled digital commerce across diverse European markets by applying a “freedom within a frame” mindset, centralizing strategy, governance, and KPIs while empowering local teams to adapt ..
The longtime advertising executive was 77 years old. https://www.adweek.com/agencies/john-dooner-founder-of-mccann-worldgroup-pa..
Cushion aims to spotlight the company’s AI and CTV developments in light of a restructuring and merger turbulence. https://www.adweek.com/media/teads-outbrain-dani-cu..
2025 was a carousel of chief marketing officer (CMO) exits, arrivals, and shake-ups that kept the advertising world on its toes. While the CMO door keeps revolving, 2026 will once again see marketing bosses challenged by geopolitical upheaval and squeezed consumer spend. There will also be opportunities, including the FIFA 26 World Cup and a ..
2025 was a strange and tough year for consumers, which made for a strange and tough year for those in marketing hoping to reach people with messages meant to inspire and sell. Although the U.S. commerce engine seemed to hum along spectacularly by the year’s end, it was the product of a lot of hard ..
On recently made an interesting new marketing hire, signaling that the running brand may be looking to beef up its internal agency. Thiago Cruz, former chief creative officer at Grey New York, joined Swiss running shoe brand On as its global head of brand and creative in September. Cruz leads On’s internal creative studio, overseeing ..
The most helpful leadership idea I heard this year wasn’t from a LinkedIn guru or a best-selling management book, but from Chinese Astrology. It turns out that 2025 was the Year of the Wood Snake—in other words, the year of shedding. Look at what the advertising industry has shed this year: not just thousands of ..
Esi Eggleston Bracey, Unilever’s chief marketing and growth officer (CMGO), is set to leave in January 2026 after just over two years in the role and eight years with the business. The CMGO position will not be replaced like-for-like, Unilever confirmed to ADWEEK. Instead, Leandro Barreto, chief marketing officer, Unilever Beauty and Wellbeing, will extend ..
2025 was another busy year for marketing headhunters and corporate HR teams. The last 12 months have seen new chief marketing officers (CMOs) take the reins at giants like McDonald’s and Mastercard, while others, including the National Basketball Association (NBA) and Poppi, are currently without dedicated CMOs. Some companies, such as tech challenger Nothing and ..
