Take your media strategy to the next level at Mediaweek. Cultivate new media partnerships and gain tools to standout across platforms from experts at Youtube, Peloton, LTK and more. View agenda. According to Snaxshot founder Andrea Hernández, the newsletter subscription platform Substack was like handmade sourdough bread in 2020; everyone was doing it. So when ..
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With C-suite leaders from iconic brands keynoting sessions, leading workshops and attending networking events, Brandweek is the place to be for marketing innovation and problem-solving. Register to attend September 23–26 in Phoenix, Arizona. Fútbol in the U.S. is experiencing unprecedented growth; high-profile tournaments such as the CONMEBOL Copa America and Leagues Cup this year are ..
Inspiration awaits at Brandweek. Join C-suite leaders from Glossier, Nespresso and Diageo in Phoenix, Arizona this Sept. 23–26 for exclusive insights and hot takes. Last chance save 20% (ends July 15)—register now. Who doesn’t love a meme or pop culture moment? Especially when it seems like all of the internet wants to be a part ..
Take your media strategy to the next level at Mediaweek. Cultivate new media partnerships and gain tools to standout across platforms from experts at Youtube, Peloton, LTK and more. View agenda. From Million Dollar Listing to Zillow Gone Wild, I know firsthand about the rise of real estate content. And its popularity continues to increase ..
Inspiration awaits at Brandweek. Join C-suite leaders from Glossier, Nespresso and Diageo in Phoenix, Arizona this Sept. 23–26 for exclusive insights and hot takes. Last chance save 20% (ends July 15)—register now. In the volatile world of cancel culture, who holds the power to make amends? Mistakes are bound to happen now and again; some ..
Take your media strategy to the next level at Mediaweek. Cultivate new media partnerships and gain tools to standout across platforms from experts at Youtube, Peloton, LTK and more. View agenda. As a child of the ’80s and a proud member of the LGBTQ+ community, every June I get a bit nostalgic. I get to ..
The next 6-to-12 months present marketers and brands with a potent concoction of phenomena that are sure to, at a minimum, cause shifts in media economics and, at a maximum, completely upend entire advertising programs and their measurement models. Add to the mix the emotional instability these events cause in us as consumers, and we’re ..
Oracle Advertising’s recent news that it’s shuttering its business is a notable milestone in the ongoing disruption and transformation of adtech and martech. Despite their many acquisitions, Oracle failed to integrate these pieces into a marketing cloud stack that worked at a level that could compete with the likes of Adobe or Salesforce. Oracle faced ..
Never miss a beat: Subscribe to ADWEEK for exclusive Cannes Lions coverage. For the first time in my 14 years in a row attending Cannes Lions, I spent most of the first half of the festival in the bowels of the Martinez, sitting in conference rooms, some without any windows. But it was pure joy ..
ADWEEK will be all over Cannes. Subscribe to unlock unlimited access to all our coverage and analysis. As a CFO in the advertising industry, the one constant that I’ve come across is change. Maybe it’s a recency bias, but the past few years have been seemingly more volatile than at any point I can remember. ..
